‘We are AMP’: A Message from their CEO

Since AMP was founded nearly a decade ago, we’ve grown from a small team attempting to prove the application of artificial intelligence (AI), machine learning, and robotics in recycling, to a company with a fleet of hundreds of automated sorting systems operating across the United States, Canada, Japan, and Europe. We’ve expanded our product portfolio to include solutions for material characterization, film removal and recovery, and compact spaces in materials recovery facilities, all enabled by AI. Most recently, we’ve launched a fully-automated, facility-scale sortation solution for waste management customers integrating our AI-powered sortation technology into custom or turnkey facilities that deliver maximum resource recovery with minimal labor and cost.

In short, our business has evolved, as has our focus as a company. We’re selling more than robots—we’re providing solutions that address the waste industry’s biggest challenges, and we’re ready to introduce a new brand identity that reflects our delivery of AI-powered sortation at scale. Going forward, we’re simply AMP. 

Our facility-scale sortation solution, which we call AMP ONE™, capitalizes on the experience we’ve gained developing best-in-class recycling technology and brings it together in a way that’ll allow us, and the industry, to realize the tremendous opportunity in sortation at scale. We serve an industry that does a hard job—one that’s seldom celebrated and never done. Our technology enables the waste industry to harness the power of AI to do this hard job better, faster, and more efficiently. This means we’re focused on results: reducing labor costs, increasing resource recovery, increasing landfill diversion, and ensuring more reliable operations. 

The fundamental thesis behind AMP—that the world is looking for more sustainable resources that artificial intelligence can unlock—is unchanged, but we’re adjusting our focus to maximize economic value for our customers and company. We’ll continue to deliver for all of our customers; this evolution reflects our view of how best to serve waste and recycling leaders and advance our mission.

We’re incredibly excited about what we’ve shown is achievable when the capabilities of AI are built in at the facility level. Whether it’s in safety, data, reliability, consistency, handling of exceptionally dirty material streams, cost, or environmental impact, we’ve been able to bring a new level of performance into the realm of the possible—and we’re ready to rapidly expand the scale and scope of the recycling industry.

I invite you to explore our new website to learn more about AMP ONE. We’re immensely proud of the work we do at AMP and remain grateful to our employees and partners who have accompanied us on our journey so far to transform the waste and recycling industry.  

Best,
Matanya 

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